As a realtor at Smith Mountain Lake for the past 23 years I have seen many changes in the marketplace, but I believe that the transition of Prudential Waterfront Properties to Berkshire Hathaway HomeServices Smith Mountain Lake Real Estate is perhaps one of the most monumental occasions as this is able to bring a new level of real estate tools and services that I am able to offer my customers and clients alike.
#1 in Sales at Smith Mountain Lake
According to Christopher Finley, Director of Marketing and Public Relations for The Willard Companies, parent company of Prudential Waterfront Properties, the company was #1 in sales among Smith Mountain Lake area real estate companies in 2013 based on data provided through Multiple Listing Service (MLS) of the Roanoke Valley Association of REALTORS (RVAR). In addition, in 2013 the company held the highest average residential sales price amongst all real estate companies in the entire RVAR MLS.
Making the Transition
As a real estate agent it is of the utmost importance to me to be affiliated with a reputable and trusted brand. When I was first introduced to the idea of Prudential Waterfront Properties making a transition to Berkshire Hathaway HomeServices Smith Mountain Lake Real Estate it didn’t take long for me to do my research on the brand and discover the integrity, trust, stability and longevity that it has garnered within the national real estate marketplace. While this is a new name for Smith Mountain Lake, it is an easy transition for me as I already feel at home at our local office. So while you may see new for sale signs and new business cards for myself, not much else will change as the same quality of service that I have provided for over the past 20 years will still continue on, but now the difference is the marketing power and brand recognition from the Berkshire Hathaway HomeServices brand.
Nationally Known Brand
Berkshire Hathaway HomeServices has quickly garnered the strongest equity of all real estate brands according to a Harris Poll consumer survey. of all real estate brands according to a Harris Poll consumer survey. The solid reputation of the brand allows for buyers and sellers at Smith Mountain Lake to experience a full-service brokerage firm that delivers results and superior customer service. I am excited about this new chapter in my real estate career with Berkshire Hathaway HomeServices Smith Mountain Lake Real Estate and welcome you to experience the difference that this opportunity presents my clients.